Hill
and Knowlton has more than 1,200 employees and 50 offices in 20
countries and works with more than 70 associate companies. it's
clients have included governments from all over the world including
Turkey, Peru, Israel, Egypt, Indonesia, Slovenia, the Czech Government,
the Duvalier regime in Haiti and the People's Republic of China
after Tiananmen Square.
Hill
and Knowlton have helped to keep petrol taxes low on behalf of the
American Petroleum Institute, have campaigned for deregulation for
the American Truckers Association, been retained by apple growers
to fight claims about Alar, worked with the American Association
of Advertising Agencies to clean up the image of advertising, helped
the National Conference of Catholic Bishops oppose abortion, and
advised supporters of the Rev. Sun Myung Moon.
Hill
and Knowlton tells potential clients, "If your company or organisation
faces a challenge from central, state or local government, you will
need to campaign. Hill and Knowlton's worldwide Public Affairs practice
organises campaigns which draw on professional expertise in policy
forecasting, media relations, grass-roots communications and direct
political advocacy." Additionally, Hill and Knowlton helps companies
to identify and create sponsorship opportunities in areas such as
education, conservation and charity.
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References:
Carlisle,
Johan, (1993) 'Public
Relationships: Hill and Knowlton, Robert Gray, and the CIA',
CovertAction, vol. , no. 44: 19-25.
Hill
and Knowlton, Web site.(tends
to crash in Netscape)
Hill
and Knowlton, Australia, Web
site.
Landler,
Mark and Richard A. Melcher, (1991) 'The PR Problem at Hill & Knowlton',
Business Week, vol. 3229, no. 2 September: 50.
Pratt,
Cornelius B, (1994) 'Hill & Knowlton's Two Ethical Dilemmas', Public
Relations Review, vol. 20, no. 3: 277-94.
Roschwalb,
Susanne A., (1994) 'The Hill & Knowlton Cases: A brief on the controversy',
Public Relations Review, vol. 20, no. 3: 267-76.
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Additional
Resources:
Laird,
Pamela W. (1999) Review
of Karen S. Miller The Voice of Business: Hill & Knowlton and Postwar
Public Relations, Economic History Services, Sep 9.
Leaked
Hill and Knowlton memo, NBC, 9 September 1997.
Hill
and Knowlton's Involvement in Gulf War:
How
Hill & Knowlton helped sell Desert Storm. How the "Incubator" story
was manufactured. The Independent Institute, 1993.
Darl
Turner, Hill
& Knowlton: Exporting Propaganda Engineering Warfare through Public
Relations, 1998.
John
Stauber and Sheldon Rampton. How the public relations industry sold
the Gulf War to the US -- The mother of all clients, Blazing
Tattles (BT) May 1996.
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